User experience is everything.™
Alex Schleifer

Mommy, why is there a server in my house?

Here’s something new: a children’s book by Microsoft explaining the merits of the Windows Home Server. Spooky.

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2 Comments

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Phil Clandillon
9 January 2008, 15:50 ( Permalink )

It actually seems to be an inspired piece of marketing aimed at adults. Very funny and charming!

teebo
16 January 2008, 18:08 ( Permalink )

It’s creepy, ineffective marketing but really funny in its own way. someone even created an entry on wikipedia for the fictionnal Tom O’connor :

Tom O’Connor, Ph.D., I.MFT, has devoted his therapy practice to helping families grow and change as the world changes ever so swiftly around them. He first gained prominence in the ’80s with his pioneering work on electric pencil sharpeners in the home.

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About the author:
Alex Schleifer
CEO, Sideshow
Alex is CEO of Sideshow , an award winning creative agency. You can read his blog here.
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Mommy, why is there a server in my house?

Wednesday January 9, 2008 by Alex Schleifer

Here’s something new: a children’s book by Microsoft explaining the merits of the Windows Home Server. Spooky.